
The Great Lemonade Stand Off
About This Course
From market research and product development to launching their product and pitching to investors, this hands-on course equips students with real-world business experience and helps them develop visionary leadership skills that will serve them for years to come.
This dynamic, interactive course combines engaging lessons, real-world business activities, and collaborative teamwork to empower students to learn the essential skills required to start and run a business. Throughout the course, students will work through a series of structured activities, allowing them to apply theoretical knowledge in real-life scenarios.
By the end of the course, students will have developed and launched their very own lemonade stand, applying everything they’ve learned. Plus, they'll have the chance to compete in the Lemonade Stand-Off Finals, where they can showcase their entrepreneurial ideas and compete for exciting prizes!

What Will Students Learn?
Primary Market Research
Learn how to gather insights from customers and assess their preferences to design a product that meets demand.
Competitor Analysis
Study the competition and discover ways to differentiate your product and stand out in the market.
Product Development
Create and perfect your own lemonade recipe to make your stand a hit with customers.
Supply Chain Management
Understand the logistics of sourcing ingredients and materials to efficiently run your lemonade stand.
Branding
Develop a unique brand identity, including logo design and brand messaging, to make your stand memorable.
Marketing
Design and execute a marketing strategy that attracts customers and generates buzz around your lemonade stand.
Pricing
Learn how to price your product competitively while maximising profit.
Human Resource Management
Develop teamwork and leadership skills by organising and managing your team.
Product Launch
Plan and execute a successful launch for your lemonade stand, creating excitement and anticipation.
Acquiring Finance
Understand how to secure funding and effectively pitch your business ideas to potential investors.
What’s Included in the Course?
The Entrepreneurship Starter Package
£39.99 per student
(Price based on 15 participating students)
Perfect for schools that want to provide individualised access for students and additional support for facilitators, along with opportunities for deeper engagement and community interaction.
Includes:
Access to the Online Portal
1 school login
Individual access for all participating students.
Access to 30+ hours of guided teaching and learning, including:
Video Tutorials
Lesson Plans
Downloadable Activity E-Books
Gamified Learning modules
Tailored Support and Guidance
A 30-minute virtual onboarding session with one of our representatives.
A resource pack with guidelines for assessment and student feedback.
A 30-minute weekly virtual meeting with one of our representatives for course support and guidance.
Ongoing email support.
Community Engagement
Access to a weekly community webinar, including:
Group discussions.
Weekly competitions.
Additional gamified learning.
Physical certificates of completion for each participating student.
The Entrepreneurship Extension Package
£79.99 per student
(Price based on 15 participating students)
Designed for schools that want a full-scale, hands-on entrepreneurial experience, with personalised support, tangible resources, and real-world exposure.
Starter Features Plus:
Resources for Hands-on Learning
Each participating group receives a customisable £100 resource package, including lemonade stand supplies to support the practical entrepreneurial experience.
Final’s Day Preparation
A virtual meeting dedicated to preparing for Final’s Day, where students will set up and run their lemonade stands, showcase their entrepreneurial projects, and sell lemonade to the school community.
An in-person visit from one of our representatives. who will serve as a member of the judging panel on Final’s Day.
Prizes and Recognition
Prizes for outstanding individual contributions and for the winning group on Final’s Day.
Enhanced student recognition for exceptional achievement.

Parent Testimonials
“Being an extremely shy girl, we were most surprised to see Zoe being able to run her own stall, and to present herself rather confidently.” - Deborah, mother of year 7 student.
“Alice had a great time and I’m very impressed by how many business concepts they learnt along the way. It was lots of fun to see all of the student’s presenting the decisions they made for their lemonade stand business.” Kirsten, mother of year 5 student.
“Jasper has learnt a lot and really got into it. He’s now ready to open up his own lemonade stand in front of our house to build upon this experience.” - Steve, father of year 6 student.